Channel 4 have a new project that I think you will find as fascinating as I do. Directed by Neil Gorringe and a host of FX specialists this promo gives a preview of what the show will offer. I love the Google Earth format of the ad. Street Summer aims to celebrate the best of British street culture by showcasing a smorgasbord of urban sports professionals, street dancers and hip-hop artists.
We often focus on the fashion and art side of London but this show is finally going to show some of the major talent that Britian has to offer. You can catch the show as it airs on Channel 4OD (on demand) here. What do you think of this? Will you tune in?